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Soft touch / Brad Feuerhelm

Soft touch / Brad Feuerhelm


Chaco 2016
20 Pages
Softcover 1st edition


Soft Touch re-works images pulled from various magazines and re-formatted into a sticker album where what remains becomes a comment on the use of empathy within photography and its economy of mass distribution.

Considering the image consumer and image collection practices, the book highlights a cultural interest in the horror that photography can apply in its negated subjects: Biometrics, pixilation, obfuscation and censor bars.

Giving access to an already collected and filled album, Soft Touch becomes a meta-experience of collecting what another once collected and as a consequence, a contemporary photographic practice of accumulation.

Handmade numbered edition of 250 copies.

Limited edition of 250 numbered copies
Shortlisté pour le Prix du livre des Rencontres d'Arles 2016 / Shorlisted of the Prix du livre of the Rencontres d'Arles 2016